Facebook will show less public content and more posts from friends and family. But it's also possible that these new moves undermine those initiatives, and that Zuckerberg's aim to make users more happy could also make them more misinformed. Zuckerberg said in the post yesterday that he wanted to change the way Facebook ranks posts by putting more weight on social interactions and relationships.
Zuckerberg expects the time people spend on Facebook will go down.
However, the group added, "more detail is needed and we would strongly urge Facebook to be more open and accountable to advertisers and the public in its assessment of the current position and in its reporting of the impact of any measures it takes".
Now Facebook is doubling down on that theory with a drastic change to the News Feed algorithm. Since your news feed is not showing important local news, articles, and stories, so here's a simple way to set the preferences of your news feed.
Going forward, Facebook has told page owners that if they want to see their traffic increase or show up higher in algorithms, pages should start producing more video's and pictures because these usually generate far more reach.
But by de-emphasising content from brands and links to publications, Facebook is likely to become less valuable to them, thus diminishing its potential - or at least perceived potential - to make money. But too often today, watching video, reading news or getting a page update is just a passive experience. Today, fake news, which allegedly affected the 2016 US presidential election, is widespread on the social media platform all over the world.
As CNN commented, "With more than two billion monthly users, any change Facebook makes can be a seismic event". I'm changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions. He also stated that the company started making changes in this direction previous year. In fact, live videos on average get six times as many interactions as regular videos.
Facebook's focus used to be connecting people. But businesses that use Facebook to connect with their customers without paying for ads will also feel the pain.