If there's ever a place for reinvention in tech, it's the CES trade show in Las Vegas.
Today, the company announced in a press release that it is "back in the game", and running "under new management, with new ideas, new attitude and most importantly, an entire range of new, high-quality gaming products". Specifically the company will be showing off a new R.A.T.Air, an all-new version of their fully-adjustable wireless gaming mouse with a brand new wireless power system.
To celebrate their reanimation, Mad Catz have launched another teaser video, expanding on the first teaser with a few more glimpses of the products due to arrive. It seems the company did indeed have another credit left to continue. More information about all three products will be revealed at CES.
In spite of losing so much of its workforce, and some of its specialist divisions like flight stick-maker Saitek, the "new" Mad Catz has retained some of its original design team. If you want to use your own surface, you can just plug in a USB cable and use it as a wired mouse. What is less certain is how this new incarnation of Mad Catz will fare. Three of these are the Strike 4 mechanical keyboard, the Freq 4 gaming headset, and the Rat Air gaming mouse that operates wirelessly through its mousepad. "Mad Catz has been a permanent fixture in gaming for nearly three decades and we firmly believe it's best days lie ahead", said Director of Sales and Operations Selena Chang. Because Mad Catz invested so heavily in the failed sequel, they ended up failing right alongside it.