service will air two rounds of live matches each season in Britain - not internationally - in a three-year deal from 2019, representing 20 games each season during a midweek program in early December and another around Christmas.
Amazon has got onboard the Premier League juggernaut by buying the rights to show games in the 2019/20 season. The first midweek round in December will be streamed on Prime Video, followed by streaming of the Boxing Day round later that month.
Five of seven packages were picked up by Sky Sports and BT Sport in the auction outcome made public in February 2018. Sky and BT will televise the vast majority of matches on offer, totalling 180 in all. The Premier League joins US Open Tennis, ATP World Tour Tennis events and NFL games, all now available to watch live on Prime Video in the United Kingdom, and at no extra cost to Prime membership.
Package G, acquired by BT Sport, includes the rights to broadcast several fixtures from the split weekend, a new initiative that will create an opportunity for a mid-season player break.
Amazon is no stranger to live sport. Amazon also bought exclusive rights to show the US Open tennis tournament in Britain, as well as the men's ATP World Tour.
Subscription channel Premier Sports will screen 33 Premier League games in the Saturday afternoon slot, with another 20 matches also being shown on the platform.
Facebook made a major bid a year ago to stream cricket matches from the Indian Premier League and is streaming Major League Baseball games, while Twitter has streamed baseball and professional hockey games.
"This new agreement will continue that trend with a subtle change that further incentivises on-pitch achievement and maintains the Premier League's position as the most equitable in Europe in terms of sharing central revenues".
"Sky and BT are established Premier League partners and provide first-rate coverage of the competition through their live-match broadcasts and comprehensive programming", said Scudamore.
Memberships costs £79 (S$140) a year or £7.99 a month.
The Premier League has concluded the sales process for all its live broadcasting rights in the United Kingdom and Ireland for the three seasons 2019/20 to 2021/22.
The new beneficiary of this is simultaneously predictable and wholly surprising - Amazon.
Analyst Paolo Pescatore at CCS Insight said the Premier League would be delighted to have secured a leading online giant as a partner, but it was a headache for fans who would need to sign up with another provider.